Edmonton Global

Edmonton Global Logo, Symbol Only Edmonton Global Logo, Horizontal

Project Details

Client: Edmonton Global

Date: 2019

Role: Art Direction, Design

Category: Brand Development, Identity Design

Tools: Adobe Creative Cloud

Edmonton Global is a foreign direct investment (FDI) and international business development company established to advance the collaboration of economic development in the Edmonton Metropolitan Region.

Edmonton Global works to create and strengthen investment partnerships at all levels—be it locally, within the province, throughout Canada, or further abroad. A bold, familiar mark reflects that strength, drawing inspiration from iconic shapes from the region's visual lexicon. A clean, modern wordmark is paired with a energetic, circular 'E/G' monogram that depicts the coming together of two parties.


Single colour reversed version of the logo.

Showcase Edmonton Global Primary Identity
Showcase Edmonton Global Primary Identity Grid


Primary logo, underlying grid system.

Showcase Edmonton Global Stationery, Business Cards
Showcase Edmonton Global Stationery, Business Cards, Envelope, Letterhead
Showcase Edmonton Global Stationery, Folder, Outside
Showcase Edmonton Global Stationery, Folder, Inside


Selected stationery: business cards, envelope, letterhead, folder.

Showcase Edmonton Global Brand Guidelines
Showcase OML Construction Letterhead


Electronic verbal and visual brand guidelines document, with embedded, downloadable logo & colour palette assets.

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